Adoxx
Adoxx
Adoxx
Mission
Mission
Mission
To craft a brand identity for Adoxx Fashion that embodies its values and goals while ensuring it resonates with its audience. The mission is to transform Adoxx into a recognizable, desirable, and distinct fashion brand that connects emotionally with its customers and carves its own space in the market.
To craft a brand identity for Adoxx Fashion that embodies its values and goals while ensuring it resonates with its audience. The mission is to transform Adoxx into a recognizable, desirable, and distinct fashion brand that connects emotionally with its customers and carves its own space in the market.
To craft a brand identity for Adoxx Fashion that embodies its values and goals while ensuring it resonates with its audience. The mission is to transform Adoxx into a recognizable, desirable, and distinct fashion brand that connects emotionally with its customers and carves its own space in the market.
To craft a brand identity for Adoxx Fashion that embodies its values and goals while ensuring it resonates with its audience. The mission is to transform Adoxx into a recognizable, desirable, and distinct fashion brand that connects emotionally with its customers and carves its own space in the market.
Outcome
Outcome
Outcome
A compelling and cohesive brand identity that positions Adoxx Fashion as a standout name in the industry. Through strategic design, visual storytelling, and brand consistency, the outcome is a fashion brand that is not only seen but also felt—one that customers recognize, trust, and engage with effortlessly.
A compelling and cohesive brand identity that positions Adoxx Fashion as a standout name in the industry. Through strategic design, visual storytelling, and brand consistency, the outcome is a fashion brand that is not only seen but also felt—one that customers recognize, trust, and engage with effortlessly.
A compelling and cohesive brand identity that positions Adoxx Fashion as a standout name in the industry. Through strategic design, visual storytelling, and brand consistency, the outcome is a fashion brand that is not only seen but also felt—one that customers recognize, trust, and engage with effortlessly.
A compelling and cohesive brand identity that positions Adoxx Fashion as a standout name in the industry. Through strategic design, visual storytelling, and brand consistency, the outcome is a fashion brand that is not only seen but also felt—one that customers recognize, trust, and engage with effortlessly.
Services
Services
Services
Brand Strategy
Identity Design
Web Design
Packaging
Brand Strategy
Identity Design
Web Design
Packaging
Brand Strategy
Identity Design
Web Design
Packaging
Brand Strategy
Identity Design
Web Design
Packaging
Year
Year
Year
2021
2021
2021
2021
Summary
Summary
You deserve to look different.
Let’s make that happen.
You deserve to look different. Let’s make that happen.
You deserve to look different. Let’s make that happen.
Adoxx Fashion is a stylish brand dedicated to empowering young men through fashion and lifestyle guidance. They provide expert fashion tips, style advice, and consulting services for men, including celebrity wardrobe development.
Adoxx Fashion is a stylish brand dedicated to empowering young men through fashion and lifestyle guidance. They provide expert fashion tips, style advice, and consulting services for men, including celebrity wardrobe development.
Adoxx Fashion is a stylish brand dedicated to empowering young men through fashion and lifestyle guidance. They provide expert fashion tips, style advice, and consulting services for men, including celebrity wardrobe development.
Beginning Stages
Beginning Stages
Beginning Stages
Adoxx Fashion possessed strong values and goals yet struggled to establish its brand identity in the market. The key challenge was developing a compelling brand appeal to distinguish the company from competitors.
Adoxx Fashion possessed strong values and goals yet struggled to establish its brand identity in the market. The key challenge was developing a compelling brand appeal to distinguish the company from competitors.
Adoxx Fashion possessed strong values and goals yet struggled to establish its brand identity in the market. The key challenge was developing a compelling brand appeal to distinguish the company from competitors.
Core foundation
Core foundation
Core foundation
A solid brand is only as good as its foundation.
To create an identity for Adoxx, I began by establishing its core strategy. This approach aimed to forge a meaningful connection with customers while developing a visually appealing brand aesthetic.
A solid brand is only as good as its foundation.
To create an identity for Adoxx, I began by establishing its core strategy. This approach aimed to forge a meaningful connection with customers while developing a visually appealing brand aesthetic.
A solid brand is only as good as its foundation.
To create an identity for Adoxx, I began by establishing its core strategy. This approach aimed to forge a meaningful connection with customers while developing a visually appealing brand aesthetic.
Brand attributes
Brand attributes
Brand attributes
Culture — Contemporary
Customer — Men seeking change
Voice — Stylish
Feeling — Changed
Impact — Improve lifestyle
Culture — Contemporary
Customer — Men seeking change
Voice — Stylish
Feeling — Changed
Impact — Improve lifestyle
Culture — Contemporary
Customer — Men seeking change
Voice — Stylish
Feeling — Changed
Impact — Improve lifestyle
To enhance the brand experience, I carefully considered Adoxx's target customers and ensured the right mood and atmosphere were established.
To enhance the brand experience, I carefully considered Adoxx's target customers and ensured the right mood and atmosphere were established.
To enhance the brand experience, I carefully considered Adoxx's target customers and ensured the right mood and atmosphere were established.
Positioning statement
Positioning statement
Positioning statement
Adoxx Fashion provides fashion statements to men seeking an uplift with a stylish voice while helping them feel changed and improving their lifestyle.
Adoxx Fashion provides fashion statements to men seeking an uplift with a stylish voice while helping them feel changed and improving their lifestyle.
Adoxx Fashion provides fashion statements to men seeking an uplift with a stylish voice while helping them feel changed and improving their lifestyle.
Precisely Designed
Precisely Designed
Precisely Designed
I created the logo design to ensure it was versatile, unique, and easy to distinguish from its competitors. Adoxx's logo is the heart and center of its brand identity.
I created the logo design to ensure it was versatile, unique, and easy to distinguish from its competitors. Adoxx's logo is the heart and center of its brand identity.
I created the logo design to ensure it was versatile, unique, and easy to distinguish from its competitors. Adoxx's logo is the heart and center of its brand identity.
Web design
Web design
Web design
Colour Palette
Colour Palette
Colour Palette
To build a successful fashion brand, Adoxx required distinctive colors that would help them stand out and be easily recognized.
To build a successful fashion brand, Adoxx required distinctive colors that would help them stand out and be easily recognized.
To build a successful fashion brand, Adoxx required distinctive colors that would help them stand out and be easily recognized.
Typography
Typography
Typography
Solid usage of typography is Adoxx's forte because we are passionate about it. The goal was to express the brand's essence through a typeface that is both readable and versatile.
Solid usage of typography is Adoxx's forte because we are passionate about it. The goal was to express the brand's essence through a typeface that is both readable and versatile.
Solid usage of typography is Adoxx's forte because we are passionate about it. The goal was to express the brand's essence through a typeface that is both readable and versatile.
Social Media Presence
Social Media Presence
Social Media Presence
Adoxx thrives on social media, connecting stylists and engaging men through fashion tips, lifestyle discussions, and collaborative content. The brand's core focus remains building a vibrant community that celebrates men's style and shared experiences.
Adoxx thrives on social media, connecting stylists and engaging men through fashion tips, lifestyle discussions, and collaborative content. The brand's core focus remains building a vibrant community that celebrates men's style and shared experiences.
Verbal Identity
Verbal Identity
Adoxx communicates with clear and trustworthy language. Using this approach across all applications was my responsibility. Customers should feel a genuine connection with the brand's communication.
Adoxx communicates with clear and trustworthy language. Using this approach across all applications was my responsibility. Customers should feel a genuine connection with the brand's communication.
Adoxx's cohesive visual experience stands out remarkably. The bright colors and solid typography work together seamlessly, creating a unified and compelling brand system.
Adoxx's cohesive visual experience stands out remarkably. The bright colors and solid typography work together seamlessly, creating a unified and compelling brand system.
I developed a comprehensive brand experience for Adoxx. The visual system effectively communicates a powerful message across the company's website, social media platforms, and brand collateral.
I developed a comprehensive brand experience for Adoxx. The visual system effectively communicates a powerful message across the company's website, social media platforms, and brand collateral.
The new identity Adoxx holds will enable it to stand out from its competitors and connect with its target audience. In this manner, Adoxx can grow further in the marketplace.
The new identity Adoxx holds will enable it to stand out from its competitors and connect with its target audience. In this manner, Adoxx can grow further in the marketplace.
The new identity Adoxx holds will enable it to stand out from its competitors and connect with its target audience. In this manner, Adoxx can grow further in the marketplace.
Next Project
Next Project
Next Project
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hello@thebrandrich.com
© Richard Ajayi 2025
hello@thebrandrich.com
© Richard Ajayi 2025